by Carol Gann | Dec 9, 2020 | Accessibility
Optimizing your keywords, beating spam filters, and targeting your social media ads will get your message in front of more people, but you could still be missing a large portion of your target audience. As many as 25% of the population have a disability and could be...
by Carol Gann | Dec 1, 2020 | Accessibility
The start of Q4 means one thing for retailers- the holiday shopping season. You’ve probably been working on catalogs, floor plans, displays, promotions, and other marketing materials for months. After COVID tanked much of the retail industry in Q2, it’s especially...
by International Associations | Nov 3, 2020 | Web Accessibility
Is it Better to have a Web Accessibility Statement or Policy? In 2017 we saw a spike in web accessibility demand letters and suits. The ski resort industry alone saw at least 40 websites hit with lawsuits. Website owners are scrambling to either build new...
by Carol Gann | Oct 31, 2020 | Accessibility
“508 compliance” is a phrase often heard in government agencies. “504 compliance” is often heard in educational settings. What do these mean? How does your agency or organization achieve compliance? What is the Rehabilitation Act? Signed into law in 1973, the...
by International Associations | Oct 13, 2020 | Accessibility
We’re often asked what the secret is to our approach to accessibility and inclusion at Microsoft. The simple answer is, we manage it like a business. As with any business, it needs to be actively managed and measured to ensure it continues to grow and stay healthy. To...
